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The links silver jewellery said that since the beginning of the year there has been a surge in the number of websites selling counterfeit links of london jewellery and that Links of London has been working with the e-crime unit to counteract the issue. The successful shut-down of so many of the sites will help boost brand reputation according to the jewellers. Andrew Marshall, CEO, links of london, said: “Links of London us delighted with the result of today’s action; with fraudulent sites on the increase having so many closed down relating to our product is a fantastic result for us. We are grateful to the Metropolitan police for their assistance and will continue to work with the e-crime unit to protect existing and future customers from these fraudulent sites.” He added: “We are already enjoying record online sales so this action will boost not only brand reputation but links of london friendship bracelet opportunities as well.” Intelligence revealed that the majority of the sites were registered in Asia despite their UK domain names. This made is extremely difficult for victims to complain about poor quality, counterfeited items or goods not received.links of london wholesale has issued advice for consumers, urging them to check manufacturers’ websites, be careful about payment methods, protect personal details and protect computers.